1 Indigo Dye Kit – Includes natural indigo dye, gloves, rubber bands, and instructions. One kit dyes up to 10 towels.

Turkish Towels – 100% cotton, ultra-absorbent, and ideal for dyeing.

A bucket or bin + access to water.

1. Set up your space — gloves, bucket, and a surface you don’t mind getting messy

2. Mix your dye following the instructions

3. Fold or bind your towel (accordion, scrunch, whatever you like)

4. Dip, then let it oxidize — repeat for a deeper shade

5. Rinse and dry in the sun

If you're a visual learner, we highly recommend watching the youtube video linked above. 

• Stick to 100% cotton — our Turkish towels work best
• Get creative with folds and patterns
• Dye multiple items in one session — one kit can dye up to 10 towels
• Don’t worry if it looks green at first — that’s just the dye oxidizing

Unlike tie-dye, indigo dyeing is all about subtle, moody blues and organic patterns. As the fabric hits the air, it oxidizes and turns that deep signature shade. It’s ancient, it’s earthy, and no two pieces turn out the same.

• Do I need to buy the towel and the kit separately?

Yes — the indigo dye kit and towel are sold separately. The towel comes in one design, so you just need to purchase however many you want to dye. The kit includes enough dye to color up to 10 towels, so it’s perfect for solo projects or dyeing with friends.

• How many towels can one kit dye?

Each indigo dye kit includes enough dye to color up to 10 full-size Turkish towels (or a mix of smaller cotton items). If you're dyeing fewer items, you can expect deeper, richer blues. If you're dyeing all 10, you'll get a range of lighter to mid-depth indigo shades depending on how long you soak each one.

• Can I use this kit on items other than towels?

Totally. The dye works best on natural fibers like cotton, linen, and hemp. You can use it on T-shirts, bandanas, napkins, socks, pillowcases, or even tote bags. Just avoid synthetics like polyester or nylon — they won’t hold the color well.

• What makes indigo dye different from regular tie-dye?

Indigo dyeing is a more natural, ancient process that creates deep blue shades through oxidation. When you pull your towel from the dye vat, it’ll look green at first — then magically turns blue as it reacts with the air. It’s a slower, more subtle approach than classic tie-dye.

• How do I care for my indigo-dyed towel after dyeing?

Let it fully dry before its first wash. Then wash separately in cold water for the first few washes — either by hand or machine. Use a gentle detergent and avoid bleach or fabric softener. Over time, like your favorite denim, the towel may fade slightly in a way that makes it even more beautiful.

• Can kids do this?

Yes, but with adult supervision. Indigo dyeing is safe but can get messy — we recommend gloves and outdoor spaces if you’re working with little ones.